Understanding the Global Spa Industry
Author : Gerard Bodeker
Publisher : Routledge
Total Pages : 494
Release : 2008
ISBN 10 : 9780750684644
ISBN 13 : 075068464X
Language : EN, FR, DE, ES & NL

Understanding the Global Spa Industry Book Description:

The spa industry is the fastest growing segment of the hospitality and leisure industry. With contributions from internationally renowned practitioners and academics, this book methodically looks at the whole industry, from its historical beginnings onwards, typologies, marketing, branding and business models.


Understanding the Global Spa Industry
Language: en
Pages: 494
Authors: Gerard Bodeker
Categories: Business & Economics
Type: BOOK - Published: 2008 - Publisher: Routledge

The spa industry is the fastest growing segment of the hospitality and leisure industry. With contributions from internationally renowned practitioners and acad
Understanding the Global Spa Industry
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Pages: 496
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Categories: Business & Economics
Type: BOOK - Published: 2010-08-20 - Publisher: Routledge

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